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Salesforce ushers in Era of Conversational CRM

Einstein Voice Assistant will transform the way people work, allowing them to get personalized daily briefings and make conversational updates to Salesforce via the Salesforce Mobile App or smart speaker of their choice

Salesforce announced Einstein Voice, a new platform service that brings the power of voice to millions of Salesforce users. With Einstein Voice, any user will be able to talk to Salesforce, opening up new possibilities for employees to work smarter and connect with their customers in engaging new ways.

“We’re in the midst of an incredible technological shift, where the power of voice is fundamentally changing the way we work,” said Parker Harris, Co-Founder and CTO, Salesforce. “Einstein Voice will usher in a new era of conversational CRM, delivering new levels of productivity and redefining customer experiences with voice technology.”

Voice is the New Enterprise UI

The emergence of voice-enabled technologies illustrates the unprecedented pace of computing innovation in the Fourth Industrial Revolution and its widespread impact on the way we work and live. The convergence of connected devices and advancements in natural language processing is rapidly making voice-activated interfaces ubiquitous. Today, one in five U.S. adults have smart speakers in their homes and Capgemini predicts that by 2021, 40 percent of consumers will use voice technology over apps and websites to do a wide range of activities—from search to shopping. For companies, this represents more than just a new way to interact with technology, but an entirely new way to engage with customers and reimagine business models.

Einstein Voice Assistant Supercharges Productivity

Einstein, the Salesforce AI platform, already delivers more than three billion predictions every day, helping our customers make smarter, more impactful decisions by acting as a smart CRM assistant across sales, service, marketing, commerce and more. Now, the company is bringing the same voice technology that fuels convenient, efficient experiences in our consumer lives to Salesforce with Einstein Voice. By arming users with the ability to talk to Salesforce on any device, Einstein Voice Assistant and Einstein Voice Bots will empower everyone to be more productive and work smarter—from anywhere.

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