Enterprise Solutions News

Xerox enables metallic printing with Iridesse Production Press

Iridescent Colors and Specialty Embellishments Never Seen Before in Digital Prints now a reality for the Indian customers

Xerox’s end-to-end production solutions give print service providers the framework needed to profit, transform and grow. At PrintExpo 2018, Xerox aims to help customers discover new ways to capture growth opportunities with its latest print technologies, advanced workflow solutions and business development resources.

The company that invented the copier, laser printing and print-on-demand today announces another first in the world of print – a high speed, six station color press that combines four-color printing with up to two specialty dry inks in one printing pass. The Xerox Iridesse Production Press is the only digital press that can print metallic gold or silver dry ink, CMYK and clear dry ink in a single pass, giving print providers an immediate competitive edge in the growing digital print enhancement market.

“Iridesse can do things no other digital production press can do, but it’s what it can do for our customers that’s most important.” said Raj Kumar Rishi – Managing Director, Xerox India. “With robust production capabilities, the Iridesse will enable our customers to broaden horizons, take on complex jobs while simplifying workflows, making it an incredibly smart business decision.”

At PrintExpo’18, Xerox will be showcasing the Versant 3100, Versant 180, D110, Color C70  and Altalink C8030 apart from the newly launched Iridesse Production Press and will also announce the latest Versant 180 powered with Performance pack.

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