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GoDaddy Enables Unique Online Branding Opportunity for ShopClues Merchants

Announce a strategic partnership to enable small businesses listed on ShopClues to easily establish a unique online identity by building their own brand online with a domain name from GoDaddy

GoDaddy and ShopClues have announced a strategic partnership to help small businesses listed on ShopClues establish unique web identities with domains from GoDaddy. Through this partnership, ShopClues merchants can now direct visitors to their ShopClues listings page using a domain name from GoDaddy with just a single click rather than looking through the huge clusters of product listings from thousands of sellers.

As per the release, ShopClues’ over 400,000 merchants or small businesses listed on its marketplace that can now drive potential customer web traffic directly to their pages listed on ShopClues Marketplace and at the same time, build their online identity and brand with a distinct domain name from GoDaddy. The ability to drive traffic to their specific page using a short and memorable URL, presents SMBs with the ability to offer promotions and better target its customers with their own website address via a link as the ‘call-to-action’.

Sanjay Sethi, Co-founder and CEO of Shopclues said, “Our focus is to enhance our merchants’ visibility on the Internet and facilitate their growth. Our partnership with GoDaddy will help empower our seller base in building a unique brand image while still enjoying the benefits of being enlisted on our platform that gives them support, credibility and access to millions of customers across the country. The synergistic partnership will further help our customers discover and purchase products from their favorite sellers with ease”,

Rajiv Sodhi, VP and MD0, GoDaddy India and Australia remarked, “With internet penetration at an all-time high in India, more small businesses are coming online to tap the huge ecommerce opportunity. Small businesses selling their products through the ecommerce platforms often get lost in the huge marketplace with thousands of listed sellers. We are delighted to announce this partnership with ShopClues to provide its merchants with an online address that represents their individual brand and is easy to identify for their customers. You can connect your domain name to an online marketplace and consolidate your online presence with your unique online address.”

To register for a new domain name, customers can visit Domains on GoDaddy. The customer gives GoDaddy the URL they would like to point their domain name to, during the checkout process, and GoDaddy takes care of the rest. For those who already have a domain name, GoDaddy enables customers to quickly connect their domain name to any website or blog or to other pages they control, like Facebook, LinkedIn or YouTube profile pages, the release said.

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