News Security

RSA launches RSA Via Family of Smart Identity Solutions

Unlike traditional IT-driven identity solutions, RSA Via technology is driven by business needs

RSA launched the RSA Via family of Smart Identity solutions, engineered to combine authentication, identity and access management, and identity governance silos into one unified solution that allows dynamic, end-to-end identity management across diverse systems and users. Traditional identity management systems have failed to keep pace with how business operates today. They struggle to manage the rapid and unpredictable movement of users as well as the diversity of new mobile and cloud applications that businesses need. The RSA Via portfolio of solutions is built for the dynamic IT environments of today and the need for identity management to be tightly aligned with business priorities and needs.

The newest offering under the RSA Via family is RSA Via Access, a SaaS-based solution that is designed to allow users to more easily and securely authenticate themselves by taking advantage of multiple convenient authentication methods resident within their into mobile devices. Unlike traditional authentication methods, RSA Via Access is built to rely on intelligent context rather than just static rules to provide a more seamless and agile method of access. With a hybrid-cloud approach, RSA Via Access also helps allow organizations to maintain control of the privacy and security of identities, combating one of the main hurdles to cloud adoption.

The RSA Via solution also takes a business-driven approach to provisioning. It is designed to allow organizations to centrally create access policies and automate access processes, helping to ensure that they meet business, compliance, and efficiency demands.

It’s common knowledge that the majority of data breaches involve the exploitation of weak or stolen passwords. The ever-increasing diversity of places where identities and passwords are being used to access a corporate network – through the cloud, mobile devices, Wi-Fi, remote locations – burdens users and further complicates security. RSA Via technology is engineered to offer integrated, end-to-end identity management across all systems and users.

As designed, users can easily and securely access data and applications through a range of step-up authentication methods, delivering a familiar user experience across iOS and Android™ devices through the RSA Via mobile application. Organizations can flexibly mix and match convenient mobile-optimized authentication options to harden authentication security and protect against attacks.

Jim Ducharme, Vice President of Engineering and Product Management, RSA, “Traditionally, IAM systems are failures from the start as they use static rules to manage what is a tremendously dynamic environment, ultimately leaving businesses at risk. Whether an employee leaves an organization, there’s a new hire, or someone shifts roles within a company, IT must change what that person can access and it must be seamless to the user. RSA Via technology is built for a world of constant change and able to make informed decisions as the business evolves. Encompassing both the convenience and ease business managers and employees demand with the security IT requires, RSA Via is engineered to offer the best of both worlds when it comes to identity management.”

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