Hong Kong’s premium travel brand boosts operational efficiency and customer satisfaction through cutting-edge AI-driven automation
UiPath is empowering Cathay, the renowned Hong Kong-based premium travel lifestyle brand, to accelerate its digital transformation. By integrating AI-powered automation across more than 20 departments, Cathay is enhancing customer experience, operational safety, productivity, and compliance amid a surge in travel demand.
Cathay was recently recognized as a UiPath AI25 Award Winner for innovative use of AI and automation at UiPath FORWARD, the company’s flagship global event. “Our collaboration with UiPath has enabled us to innovate continuously and deliver significant outcomes for customers and operations,” said Aldric Chau, General Manager Digital, Cathay.
“AI-powered automation is key to scaling up efficiently and enhancing customer experience in aviation.” – Richard Chen, Regional VP, Greater China, UiPath.
With over 160 bots deployed, Cathay has automated key processes such as flight re-seat notifications—now 20 times faster—and tax declaration preparation, reduced from three weeks to just one or two days. Automation also drives compliance by cutting reporting times by 50%, and invoice processing speed has increased fourfold in the SAMEA region through Intelligent Document Processing.
Richard Chen of UiPath highlighted, “AI-powered automation helps organizations streamline workflows, improve accuracy, and scale efficiently, which is critical for aviation’s post-pandemic recovery.”
Looking ahead, Cathay aims to expand its automation initiatives, reinforcing its position as a digital leader committed to innovation and exceptional customer experiences.