Agora, Inc. a pioneer and leading platform for real-time engagement APIs, has announced Smule, a popular social singing app that lets users enjoy millions of karaoke songs, as its latest customer to enable users to sing carols in real-time this season and spread holiday cheer with the improved Sing Live feature. Utilizing Agora’s robust Software-Defined Real-time Network (SD-RTN™), Smule users will be able to sing together and connect to one another virtually with zero lags and latency for a seamless experience during the holidays.
Smule became Agora’s latest customer due to the company’s ability to scale and quick time-to-market delivery. Using Agora’s interactive live streaming software development kits (SDKs), Smule was able to utilize interactive streaming at a very large scale with excellent synchronization between endpoints. With the ease of use of Agora’s APIs, Smule is enabling deeper connections with users and driving additional revenue opportunities.
Parker Ranney, SVP of platform engineering and technology operations at Smule said, “With Agora’s SD-RTN we were able to dramatically improve our Sing Live feature, which allows our community members to sing together anytime from anywhere in the world,” “Agora’s efficiency and scalability allowed us to connect the audience to the singers quickly and easily and reduce latency to nearly zero – which removes one of the most frustrating challenges of connecting virtually.”
Tony Zhao, CEO and founder of Agor, said, “Many families still can’t be together this year due to travel restrictions so we’re thrilled to give them the opportunity to live stream and sing carols together virtually,” “By powering real-time engagement, we’re enabling millions to connect virtually during the holiday season and still feel a sense of being present together.”