Centric Software has launched its AI-powered end-to-end price management solution, designed to help brands and retailers protect margins, respond to tariff pressures and optimize pricing strategies across product lifecycles and channels. The announcement comes at a time when retailers globally are grappling with rising costs, volatile tariffs, supply chain disruptions and rapidly shifting consumer expectations.
The new solution integrates AI, market intelligence, demand forecasting and product lifecycle data into a unified platform—enabling companies to manage pricing from concept to clearance. It eliminates traditional hurdles like disconnected data, fragmented tools and siloed decision-making by linking internal cost and margin data with external market insights, competitor pricing and consumer demand.
“Price management transforms pricing from reactive to proactive—balancing data, demand and profitability.”
— Fabrice Canonge, CEO, Centric Software
“Tariff volatility and inflation have amplified the pressure on retail margins worldwide,” says Fabrice Canonge, CEO, Centric Software. “Price management transforms how pricing decisions are made, from reactive to proactive, by combining internal data, forecasting and market intelligence. It enables brands and retailers to respond strategically to tariff impacts, protect margins and maintain competitiveness across all markets.”
With Centric’s AI-powered platform, retail teams can set pre-season pricing, make real-time in-season adjustments and execute strategic end-of-season markdowns—all within a centralized ecosystem. The solution also enables cross-functional pricing alignment across regions, channels and product hierarchies, empowering faster decision-making while reinforcing brand consistency.
By integrating AI forecasting, lifecycle pricing, competitive benchmarking and market intelligence, brands gain prescriptive insights into optimal price points, cannibalization avoidance, price elasticity and promotion performance. This ensures that pricing decisions protect profitability without compromising market relevance or customer value.
Centric Software’s innovation reinforces its positioning as a strategic transformation partner for fashion, luxury, footwear, outdoor, home, cosmetics, personal care and multi-category retail companies seeking to improve operational efficiency and margin clarity through AI-driven intelligence.
The launch marks a major step toward enterprise-level, data-driven pricing transformation—bringing speed, precision and resilience to modern retail pricing strategies.