Interview

India’s Data center Market to Touch $4.5 billion mark by 2018

India’s datacentre market is going northward with the demands coming from infrastructure growth. Enterprise IT World spoke to Kalyan Muppaneni, Founder & CEO, Pi DATACENTERS to know about their strategy in the market. excerpts.

How big is the datacentre market in India?

Indian data center infrastructure market currently valuing at $2.2 billion, is expected to touch $4.5 billion mark by 2018. It is predicted that India would move to be the second-largest market for datacenters in Asia Pacific by 2020, with investments reaching $7 billion. The growth owes to the pooling demand from verticals like BFSI, Telecom, IT & ITES. Organization’s dependence on data and their inclination towards optimization of business processes drives this demand while state initiatives like Digital India support them.

“The growing cloud market in India with an estimated CAGR of 32 % over the years 2013-2018 is also shaping up the demand for the DCs.”

Kalyan Muppaneni
Founder & CEO
Pi DATACENTERS

Current trends are northward for 3rd party DCs with a steep rise over the year from a meagre 15-20% in 2012 to 35-40% in 2015. The same is expected to grow at 25% CAGR YoY pertaining to high opportunity cost they provide.

The growing cloud market in India with an estimated CAGR of 32 % over the years 2013-2018 is also shaping up the demand for the DCs. Gartner’s Cloud Adoption Survey in January 2015 revealed 53% of organisations were already using cloud services and another 43% in the same survey indicated planned adoption by end of year.

How Pi DATACENTERS is positioned?

In our early days into the Indian datacenter market, we have been able to rake quite a bit of buzz around our positioning as an innovator in this space.

Starting from being Software Defined Strategic Datacenter (SDDC), on a Software Defined Network (SDN) architecture, to providing end to end self-service enabled services portfolio, for customers to be in control of what they use, we have been able to deliver a matured echo system to this industry to ride on.

The essence has been to provide our customers scalability and flexibility, coupled with access to an amalgamated environment of latest and greatest of technologies.

Gartner doing a case study on our SDN architecture itself speaks significantly about our positioning as an innovator in this market.

What services are offered by Pi DATACENTERS?

Pi, as a software defined strategic datacenter with our flagship cloud framework @PiCloud™, deliver top of the league end to end datacenter services with high level of automation, self-service and a strong layer of managed services, that suits the dynamic nature of the industry and delivers the best fit results to end users.

we @Pi™, focus on enterprise class cloud solutions around Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Disaster Recovery as a Service (DRaaS) and Industry specific solutions riding on our stable cloud Platform, where architecture is built grounds up basis varied industry framework.

With our state-of-the-art infrastructure and a scalable architecture we also provide off the shelf data center services like get Co-Location, white space, hosting, and managed hosting at a TIER of customer’s choice.

With IoT and Big Data taking the center stage today, our services around IoT and Analytics as a Service would help enterprises in real time decision making and analytics of their data banks in the right way, at the right time.

Our practical and scalable architecture is poised to be just the right choice for DR for enterprises of all ticket sizes, in keeping disasters of all kinds and scale at bay. Our automated DR solutions, leveraging the stable @PiCloud™ platform, address the traditional issue faced by most Indian enterprises of not many global class options being available to them in India for an on the fly, on demand DR.

How many customers are there and who are the major customers of the company?

Across industry verticals of Government, Manufacturing, IT/ITES & Startups we support 20-25 customers and its growing.
We are well poised to be datacenter partner of choice of 200+ customer by the end of this fiscal year.

What are the advantages of the company over Tatas or Bharati or any competitor?

Pi has entered the Indian Market differentiating itself from the existing Datacenter providers in terms of the class of Core Data Center infrastructure to the level of Managed Services. We emphasize on quality and professionalism in our services backed by stringent Service Level Agreements.

The grounds up modular architecture enables our customers to scale at will without worrying about space crunch.
Our strategically chosen location of Vijayawada(Mangalagiri)adds to cost optimization both in terms of infra and power.

This enables us to pass on the cost benifit to our customers, coupled with world class services, lowering their TCO.

With our fully automated and customisable workflows, our customers can provision their enterprise cloud on our self-provisioning platform.

The intelligently built infrastructure is scalable between the TIER levels. Our customers can leverage our Uptime certified TIER IV environment for their mission critical applications and infra, while their non mission critical applications and infra can leverage our TIER III environment, resulting to cost optimisation and operational excellence.

What all certification the company has so far apart from HIPAA?

Pi is an ISO 27001 |22301 | 20000 | 9001 | 14001 certified organization for its – Business Continuity Management System, Information Security Management System, Information Technology Service Management, Environmental Management System and Quality Management System. These certifications reflect the commitment of Pi towards its values of quality, integrity, respect to stakeholders, and environment friendliness.

Ensuring the uptime of mission-critical applications has never been more important than today. Cognizing the same, our first of many data centers located at Amaravati is built to be an UPTIME certified TIER IV datacenter.

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